News & Stories

DATE 11/23/2022

Holiday Packaging Guide

The holiday season is upon us, and for e-Commerce companies, this is the busiest time of the year. You can expect a boost in sales and brand exposure, so now is the time to put some thought into holiday packaging. The "unboxing" experience has become just as important as the contents inside, so make a statement to potential customers before they open their gift! Need some ideas on how to do that? Let's look at five simple ways to create a fun unboxing experience with this holiday packaging guide.

Holiday Packaging Boxes 

It may seem too simple, but no unboxing experience is complete without a box! Boxes add a layer of sophistication and excitement for your customer as they open them up. With a box, you can neatly present the products inside. This provides the customer with a fun, orderly experience while also showing your items in their best light. Choose festive colors for an added decorative boost.

Festive Colored Wrapping Paper

One of the most fun aspects of holiday packaging is the creativity you can take with wrapping paper. Wrapping your products in the festive colored paper can add some holiday spirit to your packaging this season. Choose from popular holiday colors like green, red, silver, and gold. The best part is that it's almost impossible to make the packaging look subpar with these options, which means your branding and products will stand out even more. 

Decorate With Stickers

For a fun and unique twist on holiday packaging, make use of stickers. Stickers are easy to incorporate into your packaging. They also provide a way for customers to experience some of your company's personality in a simple way. The Sticky Brand offers many different sticker material options to showcase your artwork, logos and designs.. So take advantage of stickers' low-cost, fun benefits when thinking about your holiday packaging this season.

Add a Personal Touch

Amidst the standard boxes and packaging accompanying the holiday season, it can take a lot of work to stand out. So, in addition to our other tips, try including a personal touch to show your gratitude to your customers. An example of this would be a handwritten note or even background information on your company. You could even include a version of a family holiday card to make the experience more personal and inviting. 

Custom Holiday Packaging

While it may be pricier upfront, investing in custom holiday packaging can be a rewarding strategy. You can do this in several ways, including the options discussed in this guide:

  1. Put your logo sticker on a holiday box.
  2. Invest in custom wrapping paper.
  3. Use stickers to give your packaging a fun and unique flair, both in and outside the box.
  4. Include some promotional material, like a request for a review or even a discount code on a future purchase.

All these ideas can work together, so take advantage of some or all at once.

Ready to start making an unforgettable unboxing and holiday packaging experience for your customers? Shop our large collection of stickers for any packaging option at